Not another CRM.
A simple, beautiful way to never forget the people who built your business.

Never forget a client's birthday, home anniversary, or check-in. MEMO helps you stay top-of-mind with the relationships you've built—without the spreadsheets, sticky notes, or 3am panic.

"My biggest fear isn't falling behind on paperwork or getting a scary inspection report—what keeps me up at night is worrying I'll let people that mean so much to me slip through the cracks because I got too busy. As I developed as an agent and my business grew along with me, I knew that my mental tracking system wasn't sustainable. But none of the CRM options felt like… me. I needed something that felt as personal as my random check-ins and pop bys, but could actually scale with me."

— Meg Perry, Nashville Agent
@megperryrealtor

88% of your clients would work with you again.
Only 12% actually do.

91% of agents never reach out after closing.
Not because you don't care. Because staying in touch
is harder than it should be.

91% of agents never reach out after closing.
Not because you don't care. Because staying in touch
is harder than it should be.

88% of your clients say they'd work with you again.
Only 12% actually do - not from bad service, but from forgetting.

Forgetting to text on a birthday. Forgetting to check in on a home anniversary. Forgetting to reach out before someone's ready to sell again.

You don't need 1,000 clients. You need 50-100 great ones.
And if you stay in touch with those 50-100, your business runs itself.

MEMO helps you manage the relationships that matter—without the bloat of a CRM built for high-volume agents juggling hundreds of leads.

Sources: NAR 2025 Profile of Home Buyers and Sellers; NAR 2025 Member Profile

Your tools weren't built for this.

The problem isn't willpower. It's architecture. Your brokerage's CRM was designed for pipeline management - it lives on a laptop, tracks transactions, and has nothing
to do with staying in touch with someone you closed two years ago.

So you improvise. Sticky notes. Multiple Google Docs. A paper folder on your dining room table. Those aren't signs you're disorganized—they're signs your tools don't fit the job. MEMO includes your entire sphere—clients, referrals, contractors—in one simple mobile app. No bloated CRM. Just the relationships that matter.

Sticky notes everywhere. Multiple Google Docs. Paper folders on your dining room table. As your business grows, your manual system doesn't scale. And your brokerage's CRM? It's outdated, bloated, and only accessible from a computer. MEMO includes your entire sphere—clients, referrals, contractors—in one simple mobile app.

No bloated CRM. Just the relationships that matter.

All of the tools you need.
None of the clutter.

Clarity, delivered daily.

Clarity, delivered daily.

Know exactly who to reach out to, and when. MEMO gives you a curated shortlist of the 3 people to check in on. Connect, cross them off, and win your day before you finish your coffee. MEMO automatically logs the interaction.

Never forget an important client detail or to do.

Never forget an important client detail or to do.

Capture a thought at a red light and trust it won’t get lost. Memos stay front-and-center on your desk until you’re ready to act. Never worry about dropping the ball again.

Never let your database get stale again.

Never let your database get stale again.

Forget manual data entry. MEMO let's you import contacts directly from your iPhone and includes any info you already have saved from them —birthday, address, picture, etc. Say by to spreadsheets.

Three check-ins per day.
That's it.

"My brain has melted into my phone so why would I use a CRM on my laptop?"

— Rachel Staman | Los Angeles Realtor @lahomesrachel

That's exactly why MEMO is mobile-first. Not "mobile-friendly." Mobile-FIRST.

"My brain has melted into my phone so why would I use a CRM on my laptop?"

— Rachel Staman | Los Angeles Realtor @lahomesrachel

That's exactly why MEMO is mobile-first. Not "mobile-friendly." Mobile-FIRST.

Never Miss a Check-in Again

See how it works

I'm Mark — I spent six years building CRM software
I know why they suck.

Before building MEMO, I spent six years as a product manager at two restaurant technology companies — talking to hundreds of owners about how they run their businesses.

Restaurant owners and real estate agents have more in common than you'd think: both live and die by personal relationships, and both keep getting sold CRM software built for sales teams. Too complex. Too expensive. Stuffed with features they'll never use.

Real estate agents don't need pipelines, forecasting, or sales reports. They need to remember the details that matter about the people who drive their business. That's what MEMO is.

Before building MEMO, I spent six years as a product manager at two restaurant technology companies — talking to hundreds of owners about how they run their businesses.

Restaurant owners and real estate agents have more in common than you'd think: both live and die by personal relationships, and both keep getting sold CRM software built for sales teams. Too complex. Too expensive. Stuffed with features they'll never use.

Real estate agents don't need pipelines, forecasting, or sales reports. They need to remember the details that matter about the people who drive their business.
That's what MEMO is.

Why Agents Who Stay in Touch
Win

Why Agents Who Stay in Touch Win

Less than 1 in 100 cold leads ever closes…

Referral leads are 20-30x more likely to…

Imagine getting a referral call from someone you helped buy a home three years ago — because you texted them on their home anniversary last month. Or running into a past client at the grocery store and having them say "I was just telling my neighbor about you."

That's what a business built on 50 great relationships looks like. No cold calls. No chasing Zillow leads. No Sunday night anxiety about where next month's pipeline is coming from. Just people who trust you, sending you people who need you.

Be Unforgettable It's likely that your clients see (and know) a number of agents in the area. Be their ONE - whether it's time to move or time to refer a friend.

Nurture Relationships, Not Leads You put in the time earning your clients' trust. Stay active in their lives, and watch your network generate leads on their own.

Authentic, Not Automated Ditch generic postcards and robotic automations. Maintain genuine relationships that always lead to referrals.

5 Minutes a Day, Clients for Life As easy as your morning scroll. Stay so connected they'd never think of calling another agent, even years later.

Ready to become the agent your clients never stop talking about?

Ready to become the agent your clients never stop talking about?

Start Your Free Trial

14-day trial. Cancel anytime.

14-day trial.
Cancel anytime.

5-minute setup time. Import contacts directly from your phone. MEMO handles the rest

5-minute setup time. Import contacts directly from your phone.
MEMO handles the rest

Wake up to a finished daily plan, no decisions required.

Wake up to a finished daily plan, no decisions required.

Never miss a birthday, anniversary, or check-in.

Never miss a birthday, anniversary, or check-in.

Save one relationship, pay for a decade.

Save one relationship, pay for a decade.